Build a connection
that goes far beyond the field gate.
Cow Club is all about connection — to the cows, to the land, and to the story behind your milk. By joining a small herd of 3–4 cows, you’ll form a unique bond with real animals, getting to know their personalities, quirks, and daily lives. Some are bold leaders, others gentle companions, but together they reflect the character and community of a working herd.
Subscribers don’t just meet their cows — they follow them. Through regular updates, photos, and data, you’ll see how much milk they produce, track their health and wellbeing, and watch their friendships and rhythms unfold across the farming year. Over time, you’ll build a connection that goes far beyond the field gate.
Connecting with farming
in an authentic way.
Sustainability is at the core of Cow Club. The cows graze fresh pasture from spring through autumn, thriving on a grass-based system designed to work in harmony with nature. This low-input, high-welfare approach supports soil health, biodiversity, and animal resilience while reducing environmental impact. By taking part, you’ll see firsthand how modern dairy farming can be both productive and sustainable.
Cow Club offers a rare chance to step closer to the herd — to connect with farming in a way that’s authentic, transparent, and meaningful. Whether you’re passionate about sustainability, curious about where your food comes from, or simply love cows, your herd is waiting to welcome you.
Join the herd
Join our herd.
For a tiny monthly subscription, you can get exclusive access to our herd informartion.
You can meet our herds, yes, right down to the cow – they have names! We’ll send you through updates on what’s going on our farms, you’ll get exclusive video content and you’ll get your own printable “Cow Club – I’m in the herd” certificate!
Choose your herd level below.
Grass Roots
£5 per month or £55 per year
Perfect for: Families, schools or first-time supporters who want a warm, feel-good connection to the farm.
- Welcome to the Herd digital certificate
- Members-only website access
- Meet your mini-herd (names, breeds, ages, personalities, identifying features)
- Video highlights from around the farm
- Monthly farm updates & seasonal highlights
- Downloadable farm photo
- Fun quarterly “Did You Know?” sustainability & cow facts
Join Grassroots
Premium Pasture
£15 per month or £155 per year
**Special Launch Offer for First 100 members: £10 per month or £110 per year**
Perfect for: Members who want the richest, closest connection with their chosen cow and the farm.
- Includes everything in Grassroots Tier, plus:
- Digital wallpaper pack
- Member-only Q&A sessions with the farmer or vet
- Merchandise Discounts: 15% off Cow Club shop
- Exclusive access to hourly 5-minute video clips captured throughout the day during the grazing season.
- Digital “Year with the Herd” video montage/slideshow
Join Premium Pasture
Which herd do you belong to?
At Kirvennie Cow Club we have herds of cows that are as individual as you are. Take our fun quiz and find out which herd you belong to!